10 Proverbs for Event Planners

I recently read an article entitled “10 Proverbs for Leaders” by Eric Geiger.  In this article, Geiger highlights ten wise sayings that should impact the way leaders lead from the Book of Proverbs. He writes, “Because our faith should impact every aspect of our lives, including our leadership, we find great truth within the Scripture that should form how we live—including how leaders lead.”  As I read this article, my mind immediately paralleled this with verses specific to circumstances often faced by Christian event planners.  Because our faith should impact every aspect of our lives, including our event planning, we find great truth within the Scripture that should form how we live—including how event planners plan.

I hope you find these proverbs helpful as you go through the ins and outs of your event planning.

  • On being wise stewards:  Know well the condition of your flock, and pay attention to your herds, for wealth is not forever; not even a crown lasts for all time. – Proverbs 27:23-24
  •  On the dangers of comparison:  A tranquil heart is life to the body, but jealousy is rottenness to the bones. – Proverbs 14:30
  •  On the importance of integrity:  The one who lives with integrity will be helped, but one who distorts right and wrong will suddenly fall. – Proverbs 28:18
  • On exhibiting confidence:  For the Lord will be your confidence and will keep your foot from a snare. – Proverbs 3:26
  • On the pitfalls of pride:  When pride comes, disgrace follows, but with humility comes wisdom. – Proverbs 11:2
  • On encounters with unsatisfied attendees:  A patient person shows great understanding, but a quick-tempered one promotes foolishness. – Proverbs 14:29
  • On responding to criticism:  Iron sharpens iron, and one man sharpens another. – Proverbs 27:17 
  • On managing time:  The slacker craves, yet has nothing, but the diligent is fully satisfied. – Proverbs 13:4
  • On seeking God’s direction:  A man’s heart plans his way, but the Lord determines his steps. – Proverbs 16:9
  • On dealing with anxious thoughts:  Trust in the Lord with all your heart, and do not rely on your own understanding. – Proverbs 3:5

Thanks to Eric Geiger for the inspiration/format idea behind this blog post.


Five Reasons Event Planners Shouldn’t Quit After an Event

Thom Rainer recently wrote an excellent blog post entitled “Six Reasons Pastors Should Not Quit Their Jobs on Monday”.  Though I grew up in the home of a pastor, I’m not a pastor myself.  However, as I read this article, I could relate in a different way…as an event planner.  I know what it’s like to want to quit the day after an event.
business man with problems and stress in the officeIn his article, Rainer writes about the six most common reasons he hears for quitting and then offers sound reasoning in rebuttal.  While these reasons are taken directly from his article and geared towards pastors, I want to offer some encouragement from an event planner’s perspective on five of his points.

  1. “I am emotionally spent after planning this event.”  This is a valid statement, but if I can be honest, I think you should be emotionally spent after an event.  Plan each event with your heart, not just your mind and talents.  You should be emotionally invested in your events.  Now is the time for you to rest, recharge and be ready to pour yourself into your next event.
  2. “I have to prepare another event next month.”  Be grateful you have a position allowing for multiple events.  Not everyone has this luxury.  If your organization has given you this opportunity to plan, use your gifts for God’s glory.  Serve Him as you plan.  This is your ministry.
  3. “So many critics nitpicked at me during this event.”  You can’t please everyone.  Someone is going to complain about the food.  Not everyone will like the event speaker or theme.  The Wi-Fi connections will most likely be too slow, and the sound will be too loud.  Don’t take these things to heart.  If there are areas where large amounts of people complained, consider these in your evaluations.  However, if there was a complaint here and there, consider your sources, and proceed accordingly.
  4. “We had a bad event this weekend.”  What made your event bad?  Did your afternoon activities get rained out?  Was there a low turnout?  Did the production team miss the video cues?  Did your event speaker speak much longer than his or her allotted time?  Consider things you have control over and things that are just going to happen.  Things you think might have negatively impacted your event often seem much bigger in your mind than those of your participants.  Ask yourself, “Did we reach our intended goals in this event?  Was God glorified?   Did people leave encouraged, refreshed, enlightened and/or ready for their next steps?”  Think less about the little things and more about the big picture.
  5. “I am worn out.”  Yes, I know you are.  You just put on an event that has consumed your time and thoughts for days, weeks and months.  You have probably been away from your family.  Take these next few days to rest, reflect and ready yourself for the next event ahead.

Be encouraged, event planners!  Your job is not easy, and you often go unnoticed, but your ministry is helping equip others in so many ways!

How Well Do You Know Your Attendees?

Had a crazy thing happen to me the other day at my friendly, neighborhood Starbucks.

I placed my order for my drink, and while that was happening, another barista started making it.  Now before you think, “Yes, Kyle that’s how they do that.”  Let me say the other barista started making the drink before I ordered.  He had seen me in the store before and knew what I was going to order.

This got me thinking about a couple of things as it concerns event planning.

  1. How well do you know your customer/event attendee?  Do you have a good relationship with them?  I’m not for sure you have to know their children’s names and birthdays, but do you know their likes and dislikes?
  2. How can you get to know your customers/event attendees better?  Getting to know your customers/attendees can be done a few ways.  Doing survey’s is a great method, and those can be done either at your event or after.  Another way is just simply talking to them.  Most people will be happy to share their thoughts and opinions.

Getting to know your customer is a great way to also adapt your event.  You could be doing something they love and vice versa.

Getting to know them personally is also a way to stay in contact with them.  Your event could help them celebrate birthdays and celebrations.

One added bonus of knowing your customer makes them want to come back. Back to my Starbucks example.  I can’t wait to go back since they know what I want to drink.  Plus, I expect other members of the team to learn my drink of choice.  Your team should learn as many of the customers as they can.

What methods have you used to get to know your customer/event attendee better?