Are You Considering The 3 “What’s” When Planning Your Event?

Hopefully you read our last blog about planning a great event, entitled, “Are You Considering The 3 “Who’s” When Planning Your Event?” If you didn’t, I suggest you do that ASAP here.

Now, we’re going to focus on the 3 “what’s” of planning. They are:

  • What is the conference going to be about? Obviously, when you’re thinking of who is speaking and who you’re inviting, you’re simultaneously thinking about what the speakers will be talking about. Having some sort of continuity is important at an event, and having the exact idea in your mind at all times will help you stay on target. You won’t know how to advertise or, well, plan the whole event if you don’t know what it’s going to be about!
  • What kind of “vibe” do you want to create? Knowing the overall “feel” or “vibe” of the event will help things run smoothly. For example, if you’re having a serious event, then party balloons, juice boxes, and a cake with sprinkles might not be the best ideas, right? You want this event to be memorable, and you want the attendees to have fun and learn something, so plan accordingly!
  • What important aspects might I be forgetting? Is your event going to have lectures, speaker panels, group work, and/or workshops? Is half of the event outside, with team-building strategies and networking built into the schedule? Will the conference center provide food, or do you need to get the event catered? How many days and how many hours per day are you going to have meetings? Are there enough snacks? Is each presenter going to have a PowerPoint presentation and need a microphone? Is there going to be a dress code? Are you going to allow laptops in the conference room for note taking purposes? Seriously, are there enough snacks? This list may seem overwhelming, and none of these are actually “what” questions, but these are just a few of the vital questions you should ask yourself when you’re thinking, “What?”

Once you know exactly what the conference is about, who is speaking and attending (which we talked about last week), what topics will be covered, what kind of “vibe” you’re aiming for, and the “little” things like if you’re providing notebooks for attendees or not, you’ll be even closer to having a great event!

Can you think of other “what” questions I may be missing?

Comments

  1. We are considering a prayer retreat for our Advisory Team – 12 members of our leadership team. We are thinking of doing this on a Thursday afternoon, return Friday afternoon. What availability do you have for a meeting rooms and rooms for 12 people in July or August. Would like to say in the building with the suites, and I believe at the opposite end of that building were some nice meeting rooms.

    Thanks.
    Barbara West
    Senior Pastor’s office
    864-884-6434

    • Byron Hill says

      Thanks Barbara. I’m sure we’ll be able to accommodate your group. Eric Williamson will be contacting you to discuss details.

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